“Six years on, I continue to be delighted at the way everyone supports my book hutch. It feels like a community effort” – Vimmi has raised nearly £3,000 for EACH

A bookworm with a passion for helping others is celebrating another chapter of success after raising more than £500 for East Anglia’s Children’s Hospices (EACH).

Ipswich’s Vimmi Hayes sells books and stores them in a rabbit hutch, so passers-by can take a look, pick one and make a donation.

It is an initiative she has been running for six years, raising £537 during 2023. Her overall EACH total stands at approximately £2,800.

Vimmi, 50, recently handed over a cheque when meeting Senior Community Fundraiser Ali Butler during a visit to The Treehouse.

“Six years on, I continue to be delighted at the way everyone supports my book hutch,” said the mum of two.

“It feels like a community effort and so many people walk past and take time to browse.

“For some, it’s part of their routine to visit – they see it as a regular place to pick up and donate books – and for others it’s about supporting EACH.

“I’d like to say a huge thank you to everyone who has made this a success.”

To her amusement, Vimmi has become known as “the book lady” in her part of Ipswich.

“It sounds like Vimmi had another busy year and £537 is a fantastic total,” said Ali.

“It was lovely to meet her and we’re very grateful for her amazing, ongoing support.”

Notes to Editors

“EACH has made us all feel part of an extended family and, thanks to staff and fellow families, we’re not alone with problems. We always leave The Treehouse feeling positive, stronger and thankful.”

  • We care for children and young people with life-threatening conditions across Cambridgeshire, Essex, Norfolk and Suffolk, and support their families.
  • We offer families flexibility and control over where they receive their care and support, including where their child dies – at home, in hospital or at one of three hospices at Milton (Cambridge), The Nook (Norfolk) and The Treehouse (Ipswich).
  • Our family-centred approach includes specialist nursing care, symptom management support, short breaks, wellbeing activities, therapies and counselling, all meeting the individual needs of the child, young person and whole family.
  • We are recognised as leaders in our field, with a reputation for excellence and commitment to pioneering development and innovation.
  • We rely on voluntary donations for the majority of our income and this year need to raise £5.8 million from fundraising and £6.5 million in income from our shops. The year before the pandemic we received just 16% of our total income from statutory sources.
  • EACH Royal Patron –Her Royal Highness The Princess of Wales.
  • For more information about EACH, including forthcoming events and how you can help raise funds,visit each.org.uk or call our Suffolk fundraisers on 01473 917965.

Keep in touch:


For further information about this release please contact:

Matt Plummer | Media and PR Manager | 07738 328058 | Matt.Plummer@each.org.uk

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